By Laurie Neumann
By now, we have probably all heard about affiliate marketing and how it can be a profitable business model. It’s also pretty easy and quick to get set up. So why don’t more people succeed in it?
I think one reason is that people don’t “niche.” They choose products from all different sources to promote. Some products may be in the golf niche, others in the health niche while others are in the parenting niche. And that’s only the beginning:-)
This is not an effective way to do affiliate marketing. You need to choose a niche and immerse yourself in it. Of course, first do some research and make sure the niche has profit potential. Are there people currently spending a good amount of money in the niche? For example, golfers spend lots of money each year on their interest while retirees on a fixed income may not be the best market to target because they simply don’t have the money to spend.
Once you have decided on a niche, get to know what people in that niche need. What are their challenges? What are they looking to solutions for? If you can find that out and offer them a solution, you may have a winner of a product to promote.
With niche affiliate marketing, you will want to start an email list. Stay in touch with your subscribers and offer them some valuable information. Get to know them and let them get to know you. When they feel they can relate to you and trust you, you will see your affiliate sales increase. But to have that happen, you have to spend time in the niche, connecting with your market and keeping up with their needs.
As you can see, it would be very hard to do this in a variety of niches. You would just be able to “skim the surface” in each one and that doesn’t make for building good relationships with your target market. It also makes it difficult to become very knowledgeable in any one area if you are spread out too thin.
Niche affiliate marketing can be a very profitable way to run a business. Again, here are the steps.
- Choose a niche market
- Find some good quality affiliate products to promote
- Start an email list
- Stay connected – get to know them and let them get to know you
- Promote your products to them
- Make some money!
Want some step-by-step training in getting started in a successful affiliate marketing business? Affiliate Marketing Success System gives you comprehensive affiliate marketing training, complete with action steps. Visit http://www.christianhomebusinessconnection.com/affiliate-marketing-training.html.No tags for this post.