By Jimmy D. Brown of iBusiness Owner
How much money are you making right now with your info-product business?
No, you don’t have to tell me. Just think about the number. Now let me ask you: Would you like to make ten times that amount of cash? Of course you would!
Now, there are plenty of ways to grow your business, including:
- Improving your sales copy so you can get a higher conversion rate.
- Finding more customers (i.e., start pulling in more traffic).
- Creating more products so you have more to sell.
- Improving your “closing” the process.
And so on.
But here’s a little secret that will explode your income once you full absorb and apply it.
Namely: It takes about as much effort to sell someone a $47 product as it does a $497 product. This is especially true if your $497 product is backend product, since you’ll already have an eager list of proven buyers in place.
Think about it for a moment. What sorts of products are you selling to your existing customers? If you’re just hawking more $47 products, you’re cheating yourself. And indeed, you might even be cheating your customers if you’re not offering them the chance to get advanced training.
Create a high-ticket product that’s worth at least $497! If you sell this product instead of selling $47 ebooks, you’ll make ten times the profits without putting forth ten times the effort!
Now, maybe you’re wondering what type of product you can sell for that kind of money. Usually when you think of high-ticket products, you think of:
1. Offline weekend workshops. If organization and public speaking aren’t your strong suits, you can cross this off your list. Plus to put on a good workshop, you usually need to bring in other experts.
2. Personal consultations. If you can imagine yourself as a highly paid consultant, then you better also be imagining yourself chained to your phone and your computer, because this option has you trading time for dollars.
3. Physical products. Nice idea, but then you have to contend with product distribution (e.g., packaging and shipping). No more “set it and forget it.”
Before you get discouraged, let me offer you a solution: A workshop at home. An eClass. A short-term, curriculum based e-coaching program. You can offer the same sort of material as a weekend workshop but without any of the hassle or nervousness.
Plus you can offer your workshop over multiple weeks, so that you can provide as much info as you would in a home-study course.
For example, you could offer:
- A four week blogging workshop that takes participants through the process of setting up and making money with a blog.
- A six week workshop that teaches people how to make and market their own jewelry.
- An eight week “boot camp” that gives people the tools and motivation they need to lose weight.
For a REAL LIFE example of this sort of product, just check out www.SixFigureFormula.com.
Then go ahead and crunch your own numbers.
If you have a $500 workshop, you need just 20 customers per month to make $10,000. If you want $20,000 a month, either up your fee to $1000 or find 40 customers.
Compare that to a $50 ebook which would require 200-400 customers instead!
With your own high-ticket eClass you can dramatically DECREASE the number of customers you need to find (which is the hard part if you haven’t figured that out yet!) while dramatically INCREASING your profit per transaction.
It’s almost too easy. Especially with my help…
Let Me Work With You One-On-One And At The End Of Just Five Days You Will Have A Product To Sell for $97-$497!
In fact, all you need is ten pages of content and an email account to create this product! It’s so simple that virtually anyone can do it. Especially with my personalized, one-on-one coaching. By the end of our five days together, you will have your very own signature product to sell for a minimum of $97 per order.
Together we choose all the important details for your class (topic, title, and type) to set you up for success, creatively outline and organize “in-demand” content for your class, write a mere 10-pages of content that can be sold for $97-$497 (I’ll show you how!), setup your web site so you are ready to begin taking orders instantly, and learn insider tricks and tips for getting your class done right the first time.
You will receive a step-by-step curriculum, daily assignment to complete for me to “grade”, and a personal Q&A session with me!
Due to the personal interaction with me, there are only 50 spots available. Once they are sold out, they are gone. I can only take 50 students since I’ll be personally interacting with you EVERY DAY for this coaching class.
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