If You Love Writing Ghostwriting Could Be For You The need for behind the scene writers, also known as ghostwriters, is huge. Content is king and the thought of having to add fresh content on a regular basis to a website, a blog, article directories, etc sends some people running for cover. That’s where you [...]

How to Know When Your Website is Ready for Traffic Many people worry about perfecting their website before they start advertising campaigns and other promotional strategies. The thing is, your website will never be perfect and as you drive traffic to it, you will be able to make improvements over time by seeing what really [...]

Strategies for Writing Effective Website Copy It’s relatively simple to gain trust with your website copy and establish yourself as the expert in your area of business. This article will help you star doing that. Whether you sell candles or mining equipment, your online customers want to know that you are a reputable business person [...]

Discover Why You Need to Learn Internet Copywriting Internet copywriting can be intimidating, especially for business owners who do not consider themselves to be “writers”. However, learning copywriting and applying it to your business website can and will increase your profit-earning potential. We have all heard the old adage, “It’s not what you say, but [...]

Why Copywriting Saves You Time & Puts You Ahead of Most of Your Competition A lot of home businesses owners focus on face-to-face selling, which can be very effective, but extremely time consuming. For the same time you spend giving someone a 20 minute spiel about your products, you could spend that time writing up [...]

How Killer Copy Can Potentially Kill a Long-Term Business By Alice Seba, Teacher at Internet Marketing Copy Makeover Killer Copy (n): Emotionally-based website sales copy designed to sell a product to as many prospects as possible. You’ve probably heard about killer copy and the amazing effects it can have on your potential prospects. We’re talking [...]

Three Tips for Improving Your Copywriting Skills By Alice Seba, Teacher at Internet Marketing Copy Makeover If you sell any type of product, it’s no secret that copywriting skills (or a skilled copywriter on hand) goes a long way to selling more. We have just a few moments to grab a visitor’s attention, draw them [...]

Don’t Have a Swipe File? Here Are 3 Reasons Why You Should Get One By Alice Seba, Teacher at Internet Marketing Copy Makeover When I first heard someone say “swipe file” in regard to copywriting a few years back, I was horrified. If you’re not familiar with the term, it’s basically keeping a folder (printed [...]